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Advertising Inspiration #014



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Print ads can still be the most powerful medium for getting your message across, as these highly innovative print advertising campaigns show.

In these days of viral videos, it’s easy to overlook the art of print ads, but it’s as relevant and powerful as ever. As Paul Arden states in It’s Not How Good You Are, It’s How Good You Want To Be: “Print advertising should be recognisable at a hundred paces, and it should be obvious who it’s an ad for without seeing the brand name.”

Despite what you can achieve with software like Photoshop, you still need a concept that’s going to stick in people’s minds. We think these examples do just that. Take a look at our list of amazing, innovative print ads and we guarantee you’ll be oozing with inspiration by the time you reach the bottom…

 

See also: Check Out the 15 Biggest Viral Ads of 2013